Since 2006, After the Stork has been dedicated to helping families throughout the Greater Philadelphia region adjust to life with a precious newborn. We offer support, education, and assistance for a smooth transition to parenthood.
We know our clients lead very busy lives, and it can be very hard to imagine how you’ll do it all once your baby arrives. We are here to set your mind at ease and to offer assistance in whatever way we can. We love to watch new parents enjoy each day as their baby grows. We specialize in newborn care for both singletons and multiples, lactation and breastfeeding support, postpartum mood disorders, infant sleep challenges, and so much more. Most of all, we are ready and excited to empower you in your new role as a parent.

Georgette and her two daughters Ashley and Allison lead After the Stork along with the wonderful assistance of the office manager Gina. The four of us are all mothers ourselves and we are honored to have the opportunity to take part in this important chapter of your life.
After the Stork Leadership Team
Georgette Kerr – Owner

Georgette became a certified postpartum doula over 25 years ago and went on to found After the Stork out of her strong desire to help new families, and especially moms, during the most challenging months of parenting – the postpartum period. She has four grown children of her own and enjoys being involved in the lives of her seven grandchildren. Georgette built After the Stork slowly and organically as moms would share her number with each other and rave about the services she and her team provided. Georgette’s main vision for After the Stork is excellence and she is committed to excellence. That vision has become a reality as After the Stork has earned several awards in including earning the LOVE award several years in a row.
Ashley Morrison

Ashley Morrison is Georgette’s oldest daughter and the General Manager of After the Stork. Ashley has always been a nurturer and loves babies and children. In her early college years, Ashley was a full-time nanny during the summers and would babysit often. Ashley went on to become an elementary school teacher and has extensive training in child development. Ashley is now a mother of four children ranging from seven to sixteen years old. Ashley received her postpartum doula training fifteen years ago and she loves jumping in and helping families on occasion.
Allison Hart – MS RD IBCLC

Allison Hart is Georgette’s youngest daughter and has two young children of her own. Allison earned her master’s degree in dietetics from West Chester University and became a registered dietitian. She counseled with clients one on one guiding them in their choices to create the healthy lifestyles they desired. Allison went onto to become an International Board Certified Lactation Consultant (IBCLC), the highest level of breastfeeding training available. Allison loves supporting moms in order to help them achieve their breastfeeding goals and she often pairs that with helping moms achieve their own personal health goals.
Our leadership team specializes in the areas you need support most….
Postpartum Support
As mothers ourselves, we understand both the difficulties and joys of motherhood. Georgette, Ashley, and Allison draw upon their own experiences as mothers, but also extensive training and education, to help guide new moms and dads as they transition to life with a new baby. We are thrilled to be the team in your corner supporting you. We know when baby blues is no longer just baby blues and we can refer you the best local practitioners who we have worked with for many years. We help you to take care of yourself as you thrive in your role as new parents.
Infant Sleep Support
Throughout our work with families, we’ve also noticed that many parents have questions about healthy infant sleep habits and how best to establish them. We are constantly seeking opportunities to better serve our clients, and this is an area where parents need support. Georgette set out to learn as much as possible about newborns and sleep. She attended the intensive three-month “Gentle Sleep Coach” training course, and makes herself available to all of After the Stork’s clients to guide and troubleshoot through sleep issues at no additional charge. It’s best to establish healthy sleep habits from the start whenever possible. We will help get you onto the right foot so you can have a well-rested family.
Breastfeeding Support
“Your goals are our goals” has been our mantra when it comes to breastfeeding. We understand every mother’s journey with breastfeeding is going to be different. If it’s important for YOU to breastfeed your baby, we will guide you how to best do that. Allison is an International Board Certified Lactation Consultant (IBCLC), the highest level of breastfeeding training available. Georgette has completed breastfeeding courses given by both The Philadelphia Department of Public Health and The Breastfeeding Resource Center, and has observed several lactation coaches in the field. We make sure to keep up-to-date with the latest breastfeeding books and information. Getting your rest is important for you to make milk to feed your baby, but sleeping for a full eight hours in your first weeks home may make your supply dip too low. We will guide you. We can identify when a simple new position or latching technique will correct the problem, or if we should encourage the new mom to seek further help from a lactation consultant.


